Welcome to the second stacking days series!

Each month i’ll be sharing my learnings, insights, frameworks and use this as an allround creative outlet. For everyone who’s stacking solid days and creating momentum towards their goals!

Reflection of this month

If I look at the moments where I made the most progress, they all have one thing in common: focus. Not motivation. Not talent. Focus.

Distraction is the silent killer of ambition. It doesn’t feel dangerous because it comes in small doses — notifications, new ideas, quick dopamine hits, endless scrolling disguised as “research.” But every distraction fragments attention, and fragmented attention destroys momentum.

Success compounds when effort compounds. And effort only compounds when it’s applied consistently to the same direction over time. Most people don’t fail because they lack talent or skills; they fail because they keep switching targets.

For me, discipline isn’t about working harder. It’s about protecting attention. Because where attention goes, progress follows.

If you’re looking for a good book on this topic, i highly recommend reading “hyperfocus” by Chris Bailey.

Business

When Battery Brands Become Charging Operators

I did not have this on my bingo card: a legacy battery brand stepping into ultra-rapid public charging. Yet here we are — a trusted household name launching a town-center hub with 300 kW chargers, free parking, and a bold 99%+ uptime ambition.

What’s interesting isn’t just the hardware. It’s the signal.

EV charging is no longer just a CPO infrastructure play. It’s becoming an energy, reliability, and brand-trust business. When a brand long associated with “it just works” moves from batteries to full charging hubs, it reframes the competitive landscape.

And then there’s the branding. The chargers reportedly resemble the iconic old-school batteries — copper top, black body. That’s fantastic marketing. Instantly recognizable. Familiar. Almost nostalgic. In a market where most chargers look interchangeable, they turned infrastructure into a brand asset.

The real shift?
Town-center instead of highway-only.
Uptime as a headline promise.
Friction removed wherever possible.

If established consumer brands enter the space like this, the winners won’t just deploy chargers — they’ll deploy trust.

Health

Most people treat health as something separate from performance. I see it as the foundation of it.Sleep quality determines cognitive output. Aerobic fitness determines energy stability. Muscle mass influences metabolic health, resilience, and even long-term longevity. None of this is extreme or biohacker territory — it’s basic physiology.

What’s underrated is consistency. Walking daily. Lifting a few times per week. Prioritizing protein. Protecting sleep like it’s a meeting with your most important investor — because it is.

Health isn’t a side project. It’s the system that everything else runs on.

Quote of the month

Greg McKeown, Essentialism: The Disciplined Pursuit of Less

“Clarity about what matters provides clarity about what does not. Focus is not about doing more; it is about doing less, but better. When you commit to the vital few and eliminate the trivial many, your energy stops leaking into noise and starts compounding into results. The discipline to prioritize, to protect your time, and to say no — repeatedly — is what turns intention into achievement.”

If you enjoyed this newsletter, forward it to a friend.

Until next month,

Maarten Vanheybeeck

(P.S. Let me know what you think! I read all replies)

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